Marketing Trends in 2022 That Work

Marketing Trends in 2022 That Work

Social Media is a popular marketing vehicle, but you create a Marketing STORM of success combined with online ads, email/text marketing, and reputation management.

In addition, it is 48% more reliable with a higher return when you plan and strategically implement a focused campaign. These are Marketing Trends in 2022 That Work.

People GOOGLE, find a service conveniently located, priced well, check reviews, and CALL.

That is search marketing in a nutshell. Search marketing is the most successful form of marketing, period. If people search for your business online, this is your best bet.

Now you have a happy customer, BUT the money is in the follow-up!

All of us (well, 99% of us) check our email every day. Some of us check our email as much as 20 times a day. With the rise of mobile use, checking email is super easy.

Email allows you to communicate directly with your audience. Enhancing the relationship between your business and your existing client base. This exclusive group has critical access to new information, special discounts, gaining more loyalty and support.

You will attract new customers and upsell current ones with targeted email marketing.

Now throw in a strategic text message and you are GOLDEN!

Everyone checks TEXT!

You can reach tons of subscribers who have opted to receive communication and offers by appealing to their area of interest.

What is automation? Well, let’s start at the beginning.

When someone clicks on your ad, they are directed to a strategically focused landing page; this is different from your website and matches the offer with a clear Call to Action (CTA), CALL TODAY, SIGN UP, SUBSCRIBE.

The CTA directs the next automated step, consisting of internal and external notifications, triggers for new actions, updating organizational processes to improve customers’ experience, and “THANK YOU TECHNOLOGY” decreases your workload. Automation performs thousands of tasks that were once manual in seconds.

No more contacts falling through the cracks or not getting a quick response from you and your business. 

Campaigns entail sending out a sequence of emails/texts/voice messages etc., to contacts on a schedule or triggered based on their actions. These can be monthly newsletters or reminders of upcoming events. Get creative; this is your opportunity to engage with your people.  

The idea here is to send the right message to the right person at the right time to maximize the impact of the entire marketing campaign.

The last step of the automation process is reputation management. Reputation Management allows you to request a positive review on Google quickly.

Marketing Process

Automation marketing is an excellent strategy for small business owners to reach their current and potential customers. However, choosing the proper application is critical to the final numbers on the bottom line.

Why use marketing tools?

When you combine online ads, email/text messages, and reputation management, you create an explosive accelerated growth strategy for your business. The return on investment is exact and tracked quickly; it is proven to be a higher return than ANY other form of marketing.

Whether you are a small business owner, a professional, or an entrepreneur, it is natural that you handle many responsibilities in one go. Unfortunately, this means you probably do not have the time to reach every customer as much as you’d like.

The power of an automation system is priceless in taking your business to the next level. Call Success Headway at 832-789-6263 for a free demo or schedule yours today @ Booking Calendar Success Headway

For more articles visit Success Headway Business Blog

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